UNHOOKED is an AI marketing agency built by operators, not theorists.
We ran paid ads for service businesses. They worked — until the leads stacked up faster than the founder could call back. By Friday, 40% of the booked-call promise was ghosted. The ads were not broken. The pickup was.
So we built one AI agent. It worked. Then four. Then thirty.
UNHOOKED exists because nobody else bundles the ads, the page, the agent, and the reporting into one engine the way an in-house team would.
30+ AI sales workflows deployed. English and Spanish. Inbound and outbound. We do not sell anything we have not shipped to our own line.
Help you win time and sales with fast launches and weekly improvements.
Every business runs a calm, always-on sales engine that makes the next step obvious.
Tex Barker is an entrepreneur and marketing architect based in Manhattan Beach, California.
He bootstrapped, built, operated, and sold brands by pairing sharp strategy with relentless execution. Before UNHOOKED, he led growth across real estate, e-commerce, publishing, and charters—launching systems that made phones ring and carts ping.
Tex Barker is an entrepreneur and marketing architect based in Manhattan Beach, California.
Before founding and scaling companies, he cut his teeth in Mexican politics, running marketing campaigns for candidates through 2015. After that, he pivoted hard into business—building, operating, and selling brands that moved millions by pairing sharp strategy with relentless execution.
Tex has bootstrapped, launched and exited several six- and seven-figure ventures, including Velitex Real Estate Group; Night Owl Liquors (a pre-UberEats era liquor-delivery startup); Barker Publishing (founded in 2018 and sold in 2024, growing to 33 employees while serving independent authors); and Ozean Charters, an online yacht and private-jet charter company in Cabo built and sold in 2025.
Across every venture, his edge has been full-stack growth mastery: Google Ads, SEO, AEO, geo-targeting, online funnels, content engines, AI automations, and AI-driven media production.
He’s also an author. His first children’s book, Jax To The Rescue (2021), follows Jax—his real dog—on missions to help stray dogs find loving homes, inspired by the Res-Q-Us Foundation, a 501(c)(3) Non-Profit he co-founded. His next title, Waves of Friendship, about an 8-year-old surfer named Luk and a talking turtle, Tiko, is slated for late 2025.
In 2025, Tex and his sister, Denisse, launched UNHOOKED | AI Marketing Agency.
The agency builds high-end campaigns, media productions, and AI automations for mid-market and enterprise teams ready to scale. UNHOOKED’s fast, sales-first model: launch in about three weeks, then improve weekly with simple, human reporting.
Born in 1986, Tex has lived in Manhattan Beach, Santa Monica, Los Angeles, Cabo, and Mexico City. He’s a snowboarder and golf fan who believes the best marketing is human, hybrid with AI engines.
Favorite metric: booked conversations with real buyers.
Strategy that scales. Denisse Barker—Accenture marketing director and co-founder of UNHOOKED—builds high-end campaigns, media, and AI automations for teams that want measurable growth, not guesswork. Mexico City–based. Diver. Builder. Relentlessly outcome-driven.
Denisse Barker is a Mexico City–born business consultant and marketing director at Accenture, where she helps enterprise teams turn strategy into measurable growth. A sharp operator with a builder’s mindset, she’s worked across go-to-market, performance marketing, and AI-enabled transformation—bridging brand, data, and execution to move real numbers.
In 2025, Denisse and her brother, Tex, co-founded Barker Brothers LLC (BarkerBros.ai)—a tribute to their father, Arthur Barker, who passed away from COVID in 2020. BarkerBros.ai is based in Manhattan Beach, California, with branch offices in Los Angeles and Miami (United States), and San Jose Del Cabo and Mexico City (Mexico). The agency develops high-end campaigns, media productions, and AI automations for mid-market and enterprise companies ready to scale.
Born on April 30, 1988, and based in Mexico City, Denisse is as comfortable in deep strategy as she is in deep water: she loves scuba diving with sharks, traveling, mountain biking, and hiking—and unwinds with her fiancé whenever she’s not on a trail or a plane.
Creative meets measurable. Majored in Entertainment and Business Management. Pablo builds social and paid campaigns that connect with audiences and deliver results—leveraging Meta Ads, Google Analytics, and sharp client strategy. Based in San José del Cabo, fueled by rugby, the gym, and coastal hikes.
Creative meets measurable. Pablo Ruiz de Chávez builds social and paid campaigns that connect with audiences and deliver results—leveraging Meta Ads, Google Analytics, and sharp client strategy. Based in San José del Cabo, fueled by rugby, the gym, and coastal hikes.
Pablo is a creative, data-driven Account Manager at UNHOOKED.AI based in Manhattan Beach, California, with branch offices in Los Angeles and Miami (United States), and San Jose Del Cabo and Mexico City (Mexico).
With a major in Entertainment Business Management, he blends storytelling and performance to design social and paid campaigns that actually move the needle. Pablo brings hands-on experience in social media, live events, and client strategy, pairing Meta Ads execution with Google Analytics insights to help brands reach more customers—and prove it with metrics. Born on April 23, 1999, he’s known for calm, clear leadership, fast learning, and campaigns that connect brands and audiences in ways that matter.
→ English voice agents handling inbound and outbound across publishing, fintech, and luxury B2B
→ Spanish voice agents serving bilingual US-LATAM operations
→ Shared HubSpot CRM across every workflow
→ Google Calendar booking, Gmail follow-ups, fallback Google Sheets capture
→ 11-minute outbound polling, 30-second inbound pickup
→ Built on Vapi, n8n, HubSpot, Deepgram, ElevenLabs, Twilio
The architecture is the same every time: 60 nodes, one CRM, one report cadence.
— Your mornings start with booked calls, not inbox triage
— A bi-weekly brief shows what moved money and what we’ll change next
— Evenings feel lighter because follow-ups run themselves
— Your team works deals, not guesswork
We started UNHOOKED after seeing teams drown in meetings, decks, and dashboards that didn’t move sales. We kept what works—fast launches, clean pages, and instant replies—and cut what doesn’t. Today we serve brands across the U.S. and beyond with one simple promise: ship first, improve weekly, and talk like humans.
We are not the right fit if you want a $500/mo tool, a junior team to
learn on, or a vendor who waits for your weekly check-in to do anything.
Manhattan Beach, California.
Serving US SMBs doing $1M–$10M in revenue.
Plus bilingual operations across US and LATAM.
Clarity: plain words win
Speed: launch to learn
Care: treat every dollar like our own
Ownership: build real assets you keep
Proof: show work, show change, show results
Busy teams with quiet calendars. We replace scattered efforts with one simple system: ads that find ready buyers, a page that makes next steps obvious, and an assistant that replies in seconds. Result: more real conversations, less chasing.
You’ll see cleaner tracking, a focused landing page, live campaigns, and faster replies to leads. Your calendar gets more good calls. Your inbox feels lighter because the assistant handles first responses and booking.
No layers, no jargon. Small senior team, short cycles, and weekly briefs you can read in one minute: what moved money, what we’re changing next.
Week 1: plan and wire tracking.
Week 2: build pages, ads, and the assistant.
Week 3: go live and tighten. We ship first; then improve.
Booked meetings, calls started, carts opened, checkouts finished, and first-response time. These are the numbers we show and improve.
Product truth, quick approvals, and access to your tools. We’ll guide the rest and keep decisions simple.
We’ll sharpen it with plain words buyers understand. Clear offer, clear page, clear ask. That’s how momentum starts.
If your buyers research online and want quick answers, we can help—services, e-commerce, B2B, local lead gen, healthcare, pro services, and more.
Yes.
Common stacks: WordPress/Elementor, HubSpot, Google Analytics, Stripe, Calendly, and more. We keep names and events tidy.
Yes. Our system gets you more qualified conversations. Your team closes and serves customers. We keep the engine running.
We swap fast. Short tests, quick learnings. Progress beats perfection.
We agree on leading indicators—like qualified meetings. If we miss them in 90 days, we work at no additional fee until we hit them or credit your next month.