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01About UNHOOKED

We sell the engine
we run ourselves.

30+ AI sales workflows in production. English and Spanish. Inbound and outbound. Nothing on this site is theory: our own line runs the same engine we build for you. Call it and time the pickup.

30+
workflows in
production
2
offices, California
and CDMX
0
junior account
managers
21
days from contract
to live

02The bet that built UNHOOKED

The ads were not broken.
The pickup was.

UNHOOKED is an AI marketing agency built by operators, not theorists. We ran paid ads for service businesses. They worked, until the leads stacked up faster than the founder could call back. By Friday, 40% of the booked-call promise was ghosted.

So we built one AI agent. It worked. Then four. Then thirty. UNHOOKED exists because nobody else bundles the ads, the page, the agent, and the reporting into one engine the way an in-house team would.

Mission

Win time and sales

Help you win time and sales with fast launches and weekly improvements.

Vision

Calm, always-on engines

Every business runs a calm, always-on sales engine that makes the next step obvious.

Where

Manhattan Beach, CA

Serving US SMBs doing $1M-$10M in revenue, plus bilingual operations across US and LATAM.

03Meet the team

No offshoring.
No junior handoffs.

You talk to the people building your engine.

Tex Barker, CEO and Founder of UNHOOKED
CEO & Founder

Tex Barker

Entrepreneur and marketing architect based in Manhattan Beach. Bootstrapped, built, and sold six- and seven-figure ventures, Velitex Real Estate Group, Night Owl Liquors, Barker Publishing (grown to 33 employees, sold in 2024), and Ozean Charters. Full-stack growth: Google Ads, SEO, AEO, funnels, AI automations. Favorite metric: booked conversations with real buyers.

Denisse Barker, Co-Founder of UNHOOKED
Co-Founder · Strategy

Denisse Barker

Accenture marketing director and co-founder of UNHOOKED. Builds high-end campaigns, media, and AI automations for teams that want measurable growth, not guesswork. Go-to-market, performance marketing, and AI-enabled transformation. Mexico City-based. Diver. Builder. Relentlessly outcome-driven.

Pablo Ruiz de Chávez, Account Manager at UNHOOKED
Account Manager

Pablo Ruiz de Chávez

Creative meets measurable. Majored in Entertainment Business Management. Builds social and paid campaigns that connect with audiences and deliver results, Meta Ads execution paired with Google Analytics insight. Based in San José del Cabo, fueled by rugby, the gym, and coastal hikes.

04How the engine runs today

English voice agents handling inbound and outbound across publishing, fintech, and luxury B2B
Spanish voice agents serving bilingual US-LATAM operations
Shared HubSpot CRM across every workflow
Google Calendar booking, Gmail follow-ups, fallback Google Sheets capture
11-minute outbound polling, 30-second inbound pickup
Built on Vapi, n8n, HubSpot, Deepgram, ElevenLabs, Twilio

The architecture is the same every time: 60 nodes, one CRM, one report cadence.

05Our values

Clarity plain words win Speed launch to learn Care every dollar like our own Ownership assets you keep Proof show work, show results

We are not the right fit if you want a $500/mo tool, a junior team to learn on, or a vendor who waits for your weekly check-in to do anything.

The 90-day booked-call guarantee.

Your Engine Blueprint sets a booked-call target from your numbers. Miss it at day 90 and we work at zero retainer until we hit it, or, SLAs met, take the conditional refund. In writing.

How it works
Built by operators, not theorists.
The UNHOOKED operating principle

06Straight Answers

Questions people ask
before they call.

Busy teams with quiet calendars. We replace scattered efforts with one simple system: ads that find ready buyers, a page that makes next steps obvious, and an assistant that replies in seconds. Result: more real conversations, less chasing.

You'll see cleaner tracking, a focused landing page, live campaigns, and faster replies to leads. Your calendar gets more good calls. Your inbox feels lighter because the assistant handles first responses and booking.

No layers, no jargon. Small senior team, short cycles, and briefs you can read in one minute: what moved money, what we're changing next.

Week 1: plan and wire tracking. Week 2: build pages, ads, and the assistant. Week 3: go live and tighten. We ship first; then improve.

Booked meetings, calls started, carts opened, checkouts finished, and first-response time. These are the numbers we show and improve.

Product truth, quick approvals, and access to your tools. We'll guide the rest and keep decisions simple.

We'll sharpen it with plain words buyers understand. Clear offer, clear page, clear ask. That's how momentum starts.

If your buyers research online and want quick answers, we can help, services, e-commerce, B2B, local lead gen, healthcare, pro services, and more.

Yes. Common stacks: WordPress, HubSpot, Google Analytics, Stripe, Calendly, and more. We keep names and events tidy.

Yes. Our system gets you more qualified conversations. Your team closes and serves customers. We keep the engine running.

We swap fast. Short tests, quick learnings. Progress beats perfection.

Your Blueprint sets a booked-call target from your numbers. Miss it at day 90 and we work at zero retainer until we hit it, or, SLAs met, take the conditional refund.

Talk to the people
who build the engines.

Fifteen minutes with a senior strategist, not a sales rep reading a script. We'll tell you honestly if we're not the fit.

We onboard four engines a month · 90-day booked-call guarantee, in writing