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01Performance Marketing + Analytics

Ads measured in booked calls.
Not clicks.

Google Search, Performance Max, Meta Advantage+, with conversion tracking wired before a dollar moves. Live in 3 weeks. Tuned every 14 days. Reported in writing, in plain English.

14
day tune-ups, never
set and forget
2wk
written reports
in your inbox
100%
conversion tracking
wired end to end
90
day booked-call
guarantee

Your Friday report · every 14 days

  • Spend per campaign and per ad group
  • Top 5 search terms to add as negatives
  • Top 5 search terms to scale
  • Bid adjustments made
  • CTR, CVR, CPA, ROAS, vs last period
  • Creative rotation, fatigued vs winning
  • One question we want you to answer1

02Why it matters

The report an in-house
growth director would write you.

You just don't have to hire one. Plain English, real numbers, and the exact changes we're making next, in your inbox every other Friday.

03Before we spend a dollar

Tracking first.
Spend second.

  • GTM container, we adopt yours or set one up
  • GA4 + conversion events for form, calendar, phone, email, scroll
  • Google Ads tag + Enhanced Conversions
  • Meta Pixel + CAPI server-side
  • HubSpot CRM event forwarding
  • Server-side GTM if your traffic exceeds 100K sessions/mo

03.1Yours when you say go

  • Competitor ad library scan
  • Landing page conversion teardown
  • A starter pack of 50+ negative keywords
  • Quality Score audit per campaign

Ad spend is always yours, paid direct to the platforms, in ad accounts you own. We start tight, learn fast, and scale only what clearly works.

04The Sprint

Launched in 3 weeks.

Learning in days, not months.

05Objections, answered

"We tried ads and it burned cash."

We tighten the basics, offer, page, naming, and run short tests. Waste drops when cycles get small.

"Our market is niche."

Great. Niche wins with clear language and smart keywords. We map pain and proof, then build a simple path to booked calls.

"We don't have content."

We write and design the landing page and ads. You approve. We ship.

The 90-day booked-call guarantee.

Your Engine Blueprint sets a booked-call target from your numbers. Miss it at day 90 and we work at zero retainer until we hit it, or, SLAs met, take the conditional refund. In writing.

How it works
Clicks are a receipt. Booked calls are revenue.
Performance marketing, measured in meetings

06Straight Answers

Performance questions,
plain answers.

Your best buyers find you, get answers fast, and land on a page that makes the next step obvious. You see more booked calls and finished checkouts, and one short written note every other Friday: what worked, what we're changing, and why.

Speed creates learning. Week 1 we set goals and tracking. Week 2 we build pages and ads. Week 3 we launch and tighten. Real momentum now, not a long plan that never ships.

Yes. We start where intent is highest, then add reach where it makes sense. Everything points to one clean conversion map so reporting stays human.

Seeing what actually moved money. We name events clearly, track booked calls and checkouts, and use those signals to make small, steady fixes every week.

Yes. One focused page with a clear headline, proof blocks, and a single, bold action: book, buy, or apply. You approve before launch.

We plug into common stacks like WordPress, HubSpot, Google Analytics, Stripe, and Calendly. Clean names, clean data, clean handoffs.

Five numbers: booked meetings, calls started, carts opened, checkouts finished, and first-response time. Plus one or two changes planned next, every 14 days, in writing.

We reset the basics: offer, page, structure, and speed. Most failures come from slow cycles and fuzzy messages. We fix both and keep tests short.

When timing and budget are right. We plan cutdowns, audiences, and tracking so TV supports the channels already working.

A fast kickoff, quick approvals, and a 15-minute check-in when needed. We carry the build so you can run your business.

Ownership of agreed assets transfers to you, pages, creative, naming, and configurations. We document access and hand off cleanly, or keep shipping if you renew.

Your Blueprint sets a booked-call target from your numbers. Miss it at day 90 and we work at zero retainer until we hit it, or, SLAs met, take the conditional refund.

Every click accounted for.
Every lead answered.

Ads that attract, a page that moves, and Jessie booking whoever raises a hand. Book the call and we'll tear down your current setup live.

We onboard four engines a month · 90-day booked-call guarantee, in writing